Creative Brief: How to Train Your Dragon: The Hidden World
Submissions Open January 16th 2019 - February 13th 2019
Time left: Closed
Share your entry with #TheHiddenWorldArt

Welcome to the PosterSpy Creative Brief for HOW TO TRAIN YOUR DRAGON: THE HIDDEN WORLD, the epic conclusion to the Dragon trilogy. To celebrate the release PosterSpy invites you to create a poster that best represents your love of the franchise, using imagery and memories from all three films as inspiration to celebrate its legacy.

HOW TO TRAIN YOUR DRAGON: THE HIDDEN WORLD is in UK cinemas 1st February 2019

The Story

From DreamWorks Animation comes a surprising tale about growing up, finding the courage to face the unknown…and how nothing can ever train you to let go. What began as an unlikely friendship between an adolescent Viking and a fearsome Night Fury dragon has become an epic adventure spanning their lives. Welcome to the most astonishing chapter of one of the most beloved animated franchises in film history.

Design Tips

Entrants are encouraged to draw on the film’s legacy, the friendships and the stunning world the story is set in using the trailer and supplied film stills as inspiration. You are welcome to use imagery from all 3 films to create your poster.

Please also find stills and all available assets via the “hi-res imagery” tab for further reference and inspiration only.

Guidelines

Create your posters at A3 300dpi Minimum.

Upload posters to PosterSpy.com as RGB files no larger than 5MB and 1500 pixels wide.

Artwork submitted must be 100% your own original content. Do not use any images you don’t have the rights to. This includes stills from the film.

Dates to Remember

This Creative Brief is open from Wednesday 16th January to Wednesday 13th February 2019 11:59PM GMT. This Creative Brief is open to worldwide participants. 

You may enter more than once.

The film is in UK cinemas 1st February 2019. So you have the opportunity to see the movie to inspire your art. 

The Awards

One selected artist (1st place) £1000, one selected artist (2nd place) will receive £500.

FAQ’s

How many submissions can I upload?
You may upload as many submissions as you like, there’s no cap.

Do I keep the rights to my art?
When submitting, you allow Universal and PosterSpy to share your work on social media to promote the campaign. Winning entries consent to having their artwork featured in the UK marketing campaign for the release of How to Train Your Dragon: The Hidden World. Universal will not use any of the artwork commercially without the artists permission.

Can I sell prints of my submission?
Legally, you are NOT allowed to sell prints that use another company’s intellectual property.

If I win, how long does it take for me to get my prize money?
Typically 8-12 weeks. This can be much shorter or longer depending on when we receive your information.

How To Train Your Dragon: The Hidden World
How To Train Your Dragon: The Hidden WorldHow to Train Your Dragon The Hidden World Christopher Conner
How to Train Your Dragon – The Hidden World
How to Train Your Dragon – The Hidden WorldHow to Train Your Dragon The Hidden World ferngriff
How to Train Your Dragon (alternative version)
How to Train Your Dragon (alternative version)How to Train Your Dragon The Hidden World Neil_Butler
How to Train Your Dragon
How to Train Your DragonHow to Train Your Dragon The Hidden World Neil_Butler
HTTYD: Friends and Family
HTTYD: Friends and FamilyHow to Train Your Dragon The Hidden World Frannographic
Elements (HTTYD The Hidden World)
Elements (HTTYD The Hidden World)How to Train Your Dragon The Hidden World silverwing
How To Train Your Dragon: The Hidden World
How To Train Your Dragon: The Hidden WorldHow to Train Your Dragon The Hidden World fialexandra
How To train Your Dragon Sketch Style
How To train Your Dragon Sketch StyleHow to Train Your Dragon The Hidden World VenomousAngel
How to Train Your Dragon: The Hidden World
How to Train Your Dragon: The Hidden WorldHow to Train Your Dragon The Hidden World Tiernandesign
How to Train Your Dragon: The Hidden World
How to Train Your Dragon: The Hidden WorldHow to Train Your Dragon The Hidden World kivokii
How to Train Your Dragon: The Hidden World
How to Train Your Dragon: The Hidden WorldHow to Train Your Dragon The Hidden World kivokii
How To Train Your Dragon
How To Train Your DragonHow to Train Your Dragon The Hidden World bellagrace
There were Dragons when I was a boy
There were Dragons when I was a boyHow to Train Your Dragon The Hidden World Lon Chan
How to Train Your Dragon: The Hidden World
How to Train Your Dragon: The Hidden WorldHow to Train Your Dragon The Hidden World kivokii
How to Train Your Dragon: The Hidden World
How to Train Your Dragon: The Hidden WorldHow to Train Your Dragon The Hidden World irince
The Unexpected Friendship
The Unexpected FriendshipHow to Train Your Dragon The Hidden World gemmaroseillustration
HOW TO TRAIN YOUR DRAGON
HOW TO TRAIN YOUR DRAGONHow to Train Your Dragon The Hidden World masna0
How to Train Your Dragon The Hidden World
How to Train Your Dragon The Hidden WorldHow to Train Your Dragon The Hidden World kyouzins
How to Train Your Dragon The Hidden World
How to Train Your Dragon The Hidden WorldHow to Train Your Dragon The Hidden World kyouzins
How to Train Your Dragon The Hidden World
How to Train Your Dragon The Hidden WorldHow to Train Your Dragon The Hidden World kyouzins
The new adventure
The new adventureHow to Train Your Dragon The Hidden World salny
The Hidden World Poster 2
The Hidden World Poster 2How to Train Your Dragon The Hidden World jssannart
How To Train Your Dragon : The Hidden World Poster
How To Train Your Dragon : The Hidden World PosterHow to Train Your Dragon The Hidden World jssannart
How to train your dragon poster
How to train your dragon posterHow to Train Your Dragon The Hidden World winterwolfdragon
How To Train Your Dragon
How To Train Your DragonHow to Train Your Dragon The Hidden World simonthegreat
Night Fury
Night FuryHow to Train Your Dragon The Hidden World monagan12
How to Train Your Dragon: The Hidden World
How to Train Your Dragon: The Hidden WorldHow to Train Your Dragon The Hidden World flodesign
Cmon Toothless
Cmon ToothlessHow to Train Your Dragon The Hidden World aabe
How To Train Your Dragon : The Hidden World
How To Train Your Dragon : The Hidden WorldHow to Train Your Dragon The Hidden World johiss
How to Train your Dragon
How to Train your DragonHow to Train Your Dragon The Hidden World mikeleegraham
The Hidden World ! (HTTYD3)
The Hidden World ! (HTTYD3)How to Train Your Dragon The Hidden World jibax-jbroux
How To Train Your Dragon : The Hidden World
How To Train Your Dragon : The Hidden WorldHow to Train Your Dragon The Hidden World achille1997
How to Train Your Dragon: The Hidden World
How to Train Your Dragon: The Hidden WorldHow to Train Your Dragon The Hidden World LizaShumskaya
Legend of the dragon – C
Legend of the dragon – CHow to Train Your Dragon The Hidden World aw54
Legend of the dragon – B
Legend of the dragon – BHow to Train Your Dragon The Hidden World aw54
Legend of the dragon – A
Legend of the dragon – AHow to Train Your Dragon The Hidden World aw54
HTTYD 3 alternative poster
HTTYD 3 alternative posterHow to Train Your Dragon The Hidden World buayaxart
How to train your dragon: The hidden world
How to train your dragon: The hidden worldHow to Train Your Dragon The Hidden World jpad97
How To Train Your Dragon – The Hidden World
How To Train Your Dragon – The Hidden WorldHow to Train Your Dragon The Hidden World G.R. David
HTTYD alternative poster
HTTYD alternative posterHow to Train Your Dragon The Hidden World buayaxart
How to train your Dragon v2
How to train your Dragon v2How to Train Your Dragon The Hidden World Vieve
How To Train Your Dragon
How To Train Your DragonHow to Train Your Dragon The Hidden World catherinesabine
How to Train Your Dragon: The Hidden World poster
How to Train Your Dragon: The Hidden World posterHow to Train Your Dragon The Hidden World Leandro
How To Train Your Dragon V2
How To Train Your Dragon V2How to Train Your Dragon The Hidden World gazzils
How To Train Your Dragon V1
How To Train Your Dragon V1How to Train Your Dragon The Hidden World gazzils
The Hidden World
The Hidden WorldHow to Train Your Dragon The Hidden World glassdeer
How to Train Your Dragon: The Hidden World
How to Train Your Dragon: The Hidden WorldHow to Train Your Dragon The Hidden World HemphillDesigns
how to train your dragon_1
how to train your dragon_1How to Train Your Dragon The Hidden World Vieve
How to Train your Dragon-The Hidden World
How to Train your Dragon-The Hidden WorldHow to Train Your Dragon The Hidden World 70ONE
How to Train your Dragon-The Hidden World
How to Train your Dragon-The Hidden WorldHow to Train Your Dragon The Hidden World 70ONE
Dragons
DragonsHow to Train Your Dragon The Hidden World monagan12
How to train your Dragon
How to train your DragonHow to Train Your Dragon The Hidden World opossum
How to train your Dragon
How to train your DragonHow to Train Your Dragon The Hidden World opossum
How to Train your Dragon: The Hidden World
How to Train your Dragon: The Hidden WorldHow to Train Your Dragon The Hidden World Eliud Rivera
How To Train Your Dragon: The Hidden World
How To Train Your Dragon: The Hidden WorldHow to Train Your Dragon The Hidden World cobramwr
A Pair’s Journey
A Pair’s JourneyHow to Train Your Dragon The Hidden World chocolateraisinfury
How to Train Your Dragon: The Hidden World
How to Train Your Dragon: The Hidden WorldHow to Train Your Dragon The Hidden World flodesign
”There were dragons When I Was A Boy” Entry 2
”There were dragons When I Was A Boy” Entry 2How to Train Your Dragon The Hidden World hiccuphuggles
”There were dragons When I Was A Boy” Entry 1
”There were dragons When I Was A Boy” Entry 1How to Train Your Dragon The Hidden World hiccuphuggles
How to Train Your Dragon: The Hidden World Poster Version 2
How to Train Your Dragon: The Hidden World Poster Version 2How to Train Your Dragon The Hidden World Alex
How to Train Your Dragon: The Hidden World
How to Train Your Dragon: The Hidden WorldHow to Train Your Dragon The Hidden World Alex
How To Train Your Dragon – A Legacy Built on Friendship
How To Train Your Dragon – A Legacy Built on FriendshipHow to Train Your Dragon The Hidden World Genzo
Evolution of the Nightfury
Evolution of the NightfuryHow to Train Your Dragon The Hidden World danityson
Poster of How to Train Your Dragon The Hidden World v3
Poster of How to Train Your Dragon The Hidden World v3How to Train Your Dragon The Hidden World Creartist
How to train your dragon
How to train your dragonHow to Train Your Dragon The Hidden World EME
Poster of How to Train Your Dragon The Hidden World v2
Poster of How to Train Your Dragon The Hidden World v2How to Train Your Dragon The Hidden World Creartist
Poster of How to Train Your Dragon The Hidden World v1
Poster of How to Train Your Dragon The Hidden World v1How to Train Your Dragon The Hidden World Creartist
How To Train Your Dragon 3
How To Train Your Dragon 3How to Train Your Dragon The Hidden World MatRoff
Moonlit Flight
Moonlit FlightHow to Train Your Dragon The Hidden World thefeebastheory
Fly home
Fly homeHow to Train Your Dragon The Hidden World chrisdashrob
How To Train Your Dragon (option 3)
How To Train Your Dragon (option 3)How to Train Your Dragon The Hidden World colinmurdoch
The artifacts
The artifactsHow to Train Your Dragon The Hidden World salny
How to Train Your Dragon: The Hidden World
How to Train Your Dragon: The Hidden WorldHow to Train Your Dragon The Hidden World DComp
HOW TO TRAIN YOUR DRAGON Poster Art
HOW TO TRAIN YOUR DRAGON Poster ArtHow to Train Your Dragon The Hidden World Rico Jr
A friendship for the ages.
A friendship for the ages.How to Train Your Dragon The Hidden World darkdesign
The night’s fire
The night’s fireHow to Train Your Dragon The Hidden World swaggrich0000
How To Train Your Dragon (option 2 without title)
How To Train Your Dragon (option 2 without title)How to Train Your Dragon The Hidden World colinmurdoch
How To Train Your Dragon (option 2 with title)
How To Train Your Dragon (option 2 with title)How to Train Your Dragon The Hidden World colinmurdoch
How To Train Your Dragon: The Hidden World (purple 2)
How To Train Your Dragon: The Hidden World (purple 2)How to Train Your Dragon The Hidden World lucafon18
How To Train Your Dragon: The Hidden World (purple 1)
How To Train Your Dragon: The Hidden World (purple 1)How to Train Your Dragon The Hidden World lucafon18
How To Train Your Dragon: The Hidden World (dulled)
How To Train Your Dragon: The Hidden World (dulled)How to Train Your Dragon The Hidden World lucafon18
How To Train Your Dragon: The Hidden World (original)
How To Train Your Dragon: The Hidden World (original)How to Train Your Dragon The Hidden World lucafon18
How To Train Your Dragon
How To Train Your DragonHow to Train Your Dragon The Hidden World colinmurdoch
How to Train Your Dragon: The Hidden World #2
How to Train Your Dragon: The Hidden World #2How to Train Your Dragon The Hidden World maxxdposterspy
How to Train Your Dragon: The Hidden World #1
How to Train Your Dragon: The Hidden World #1How to Train Your Dragon The Hidden World maxxdposterspy

     

     

     

    To enter this competition, you must be over 15 years of age.  Proof of identity and age may be required.  Use of false name or address will result in disqualification.

     

    By submitting your poster for this competition you agree to be bound by these terms and conditions and the Brief (the “Competition Terms”).

     

    The competition is open from Wednesday 16th January to Wednesday 13th February 2019 11:59PM GMT. Entries submitted after this time will not be accepted.

     

    There will be two (2) prize winners, a first (£1,000) and one runner-up (£500), each to be judged on creativity, originality, quality and relevance to the Brief.

    To be eligible for this competition entrants must upload a digital file of their entry to the website posterspy.com.  All entries must be made directly by the person entering the competition.  No responsibility can be accepted for any entries not received for whatever reason.

     

    Prizes are non-exchangeable and non-refundable. The cash prize will be sent by PosterSpy to the respective winners via bank transfer or via PayPal if living outside of the UK. Payment may take up to 12 weeks to be processed.  If a winner cannot be contacted or does not claim the prize within 2 weeks of being notified, then PosterSpy has the right to withdraw the prize and pick a replacement winner.

     

    Entrants must submit their own original art that follows the provided Brief.  No other copyrighted material may be used. The images featured on this website are the intellectual property of this company and/or its affiliates (if applicable) and/or third parties and are provided solely for use in this contest for reference purposes only.

     

    Entrants are prohibited from selling their works without permission.

     

    Entrants have no commercial ownership of any How To Train Your Dragon: The Hidden World intellectual property by entering this competition.

     

    Not complying with the Competition Terms might result in exclusion from the competition and your entries being removed.

     

    By sharing an entry, Entrants agree that their entry may be promoted and/or broadcast on social media platforms (e.g. Facebook, Instagram, Twitter, Tumblr, etc.) (together, the “Materials”), and Entrants grant PosterSpy, Universal, its licensees, successors and assigns the non-exclusive, royalty-free, and irrevocable rights to use, reproduce, copy, publish, display, distribute, perform, translate, adapt and/or modify their entry for the purpose of this campaign only. PosterSpy, Universal and its licensees are NOT given the rights to use your artwork for commercial usage in future campaigns without prior permission. Entrants keep 100% ownership of their own individual work.  

    UNIVERSAL retains all rights and ownership to the UNIVERSAL intellectual property and all other rights of all third parties in images provided by UNIVERSAL, in the film How To Train Your Dragon: The Hidden World and all works related thereto, are expressly reserved.

    Entries must not contain content, images, or other material that is in violation of any applicable federal or state laws or regulations, or infringe on any rights of third parties, including, without limitation, copyright, trademark, patent, privacy, or publicity, or create claims for defamation, false light, idea misappropriation, intentional or negligent infliction of emotional distress, or breach of contract.  The promoter reserves the right to decline any entries that violate these terms and conditions or is in breach of any applicable legislation or copyright.

     

    The decision of the judge(s) is final and no correspondence will be entered into regarding the outcome of the prize awarded.

     

    PosterSpy retains the right to remove any entries that breach these terms and conditions or may damage the PosterSpy or UNIVERSAL public image.

    UNIVERSAL and PosterSpy are given the right to share artwork without prior permission from or compensation due to the artist to help market and promote How To Train Your Dragon: The Hidden World via their respective channels (including those of their designees).

     

    Subject to prevailing data protection legislation, by entering the competition you consent to:

    the surname and county/state of origin of each winner being obtained by writing to PosterSpy at the address set out in paragraph 1 (above) up to one month after the closing date of the competition, enclosing a stamped addressed stamped envelope or by visiting the website; and the name and images of each winner being used by PosterSpy and UNIVERSAL on any UNIVERSAL or PosterSpy operated website, WAP site, on-air and otherwise for promotional and marketing purposes. Neither UNIVERSAL nor PosterSpy accepts any obligations of confidence towards the winners of the contest.

    Insofar as is permitted by law, neither UNIVERSAL, nor its agents or distributors will in any circumstances be responsible or liable to compensate any contest entrant or accept any liability for any loss, damage, personal injury or death occurring as a result of entering the competition or taking up a prize (as the case may be) except where it is caused by the negligence of UNIVERSAL, its agents or distributors or that of their employees. The statutory rights of entrants are not affected.

     

    In administrating this promotion, the Promoter will not collect more of your personal information than absolutely necessary and will only use your personal information for the purposes of this contest.

     

    PosterSpy reserves the right to hold void, suspend, cancel, or amend the contest where it becomes necessary to do so.

     

    These Competition Terms shall be governed by the laws of England and Wales, and the parties submit to the non-exclusive jurisdiction of the courts of England and Wales.